UFC CEO Dana White has invested over $20 million in the development of Noche UFC (UFC 306). White seemingly remarks the coming event as his dream project and wants the viewers to enjoy a once-in-a-lifetime show at The Sphere. However, entertaining the audience isn’t the only thing the UFC CEO has set out to do. He wants to win big awards or at least get a nomination.
A reporter recently questioned White about the experience the audience would have at Noche UFC. To answer that question, the UFC CEO mentioned an interesting plan he has for the grand event. White revealed that the promotion would soon release a documentary capturing the team’s struggles to make UFC at the Sphere a reality. It’s clear that the UFC boss has his sights set on big prizes and success.
So, my goal in this thing is to be nominated for an Oscar, an Emmy, and a Grammy. So, yes there will be a documentary..
Dana White via DWCS presser
White has planned to give the audience a phenomenal experience with short films. To ensure that, the UFC CEO has roped in 2022 Oscar nominee Carlos Lopez Estrada to their core team. Estrada’s accolades as a filmmaker and musician are known to everyone. It was all because of his exceptional work in the Disney animated film Raya and the Last Dragon.
The Oscar nominee’s expertise and experience as a celebrated director will likely help White’s wish just come true. With the Saudi GEA backing him up, Dana White has a lot in plan for the Riyadh Season Noche UFC. White has continued to raise the level of curiosity in the fighting community by dropping hints about the biggest UFC event.
Speaking of hints, White has also mentioned hiring Emmy award-winning director Glenn Weiss to oversee the live broadcast. Dana White’s unwavering commitment has not gone unnoticed by anyone. As such, one of his associates recently commended White’s approach during the buildup of this grand event.
Chief Content Officer reveals Dana White’s NFL/NBA owner-like approach for Noche UFC
The highly anticipated dream project of Dana White is around the corner. It seems there are still doubts about the execution, and the team hasn’t rested a bit to ensure its success. The production team, led by UFC Chief Content Officer Craig Bonsari has talked about how the event will unfold. In doing so, he also mentioned White’s free-hand approach in the pre-event buildup.
A glimpse of the Noche UFC event (Image via UFC/X)Craig Bonsari recently spoke with reporter Shakiel Mahjouri, where he revealed some intriguing behind-the-scenes scenarios of Noche UFC. In the interview, he discussed his role and the role of the UFC CEO. Additionally, Bonsari mentioned that the UFC boss has given him a role similar to that of a general manager of a sports team.
I think of myself, at the early phases of this project, a little bit like a general manager of a sports team and looking for the best talent I can possibly get by hands on and fortunately Dana gave me (as an owner) a checkbook to go get the top players in the business. That was really nice. That always easier for a GM when they’ve got a budget…
Craig Bonsari via Shak MMA
Both Bonsari and White are seemingly confident about the event’s success. As such, the UFC CEO, in particular, recently mentioned how Noche UFC can break several records. However, now it remains to be seen what happens on September 14. Moreover, it will be interesting to see if the documentary gets nominated for prestigious awards like Emmy and Oscar or not.
