Living the dream every kid has playing 2K

Austin Reaves went undrafted during the 2021 NBA Draft. At that moment, Reaves did not envision how his career would pan out. Little did he know at the time that he would be the face of a $1 billion lifestyle brand in a few years. 

His time with the Los Angeles Lakers has been a movie script if not less. Such has been the latest in Reaves’ upward trajectory that fans are thrilled for him.

Travis Mathews is a lifestyle brand catering to the sport of golf. Their goal to be a $1 billion company has seen them partner with some of the most prominent names in the golf circuit. However, to expand into other markets, they need more ambassadors.

Athletes who play the game of golf are poised to be a superstars in their respective fields in the years to come. That is why they revealed through their official accounts that Austin Reaves is their newest ambassador.

This is massive news for Reaves, who was on the brink of obscurity after Draft Night. Establishing himself as a bonafide starter on a Los Angeles Lakers team was not what he thought he’d do. One of the greatest players to ever play the game is his teammate LeBron James. Earning high praise and respect from James was certainly not even Reaves’ pipe dream. 

But all that hard work and dedication to excel have led to this. Already billed as a superstar in the making, his name and fame have been on the rise. Now he is a brand ambassador for a well-known luxury brand. And he has US Open winner Jon Rahm as a company. 

Fans are thrilled for Austin Reaves’ latest success

It has been a storybook career for Austin Reaves so far. His ascension to being one of the first names to be called upon when the Los Angeles Lakers are playing is staggering. 

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Austin Reaves’ meteoric rise from undrafted player to starting for the Los Angeles Lakers culminated into this signing (image via Open Source/X)

Now his on-court excellence is landing him additional off-court endorsements. The Travis Mathews partnership will keep Reaves’ bank account ringing for quite some time.

Fans were ecstatic to see the young star on the rise getting recognized by such top-shelf luxury brands. As soon as Travis Mathews announced the news on their social media account, fans chimed in with praise. 

Sharing a wide spectrum of reactions online, here’s what fans have to say:

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Dude really just living the dream every kid has playing a MyCareer in 2K

— Max Ehrlich (@MaxEhrlich) February 22, 2024

Austin Reaves would like to cap off such a rise in fame with an NBA championship. If he does so, more and more such brands will come running for him. A storybook career of an undrafted player indeed. 

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