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On June 16 2023, Kick made a massive move by signing xQc to their platform with a gigantic $100 million. This is among the biggest deals in sports history. Kick inked the deal with xQc in a contract that is non-exclusive in nature. Considering the fact that the deal is non-exclusive, xQc will still be streaming on Twitch. The actual deal is worth only $70 million but pushes all the way up to $100 million with incentives.
xQc made the news public and in his statement said,
โKick is allowing me to try and do things I havenโt been able to do before. I am extremely excited to take this opportunity and maximize it into new creative and fresh ideas over the coming years.โ โItโll probably be like wake up, go live, and stream (on Twitch) then switch over. Some days ill have full streams here, others ill have full streams there.โ He added
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Streamers react to xQc signing contract with Kick
One of the biggest names to have commented on xQc joining is Mizkif. Mizkif kept things straightforward by declaring โTwitch is done and not just on Twitchโ shortly after the xQc agreement was made public. OTK is one of the largest organizations in the live streaming market, and all of the broadcasters with the organization make that platform their home, even though he doesnโt pull the numbers xQc does.
MoistCr1TiCal took a jibe at Twitch by criticizing their contract base with streamers. He mocked the Streaming giant by saying,
โHoly shitโฆdonโt worry though, twitch is offering other top streamers a free ice cream cone once a month to keep them exclusive on their platform.โ
Even big studios like Heros of Mavia commented on the tweet by giving their approval on the new signing by Kick with the internet sensation xQc.
The future cannot be ignored. pic.twitter.com/woieGMFBWfโ Heroes of Mavia (@MaviaGame) June 16, 2023
Other streamers and the gaming community also reacted xQc signing with Kick
Exclusive??โ Daily Dose (@ddofinternet) June 16, 2023
๐โ FaZe Nickmercs (@NICKMERCS) June 16, 2023
Congrats X!! Huge W man pic.twitter.com/nCp8l6d57bโ GutzyAiden (@GutzyAiden) June 17, 2023
Congrats bro and much love! (from the #37 Winston in the world)โ timthetatman๐ (@timthetatman) June 16, 2023
HOOOOOOOLAY. INSANE. ๐คฏโ NoahJ (@NoahJ456) June 16, 2023
wwwwwwwwwwwwwwwwwwwโ Jack โCouRageโ Dunlop (@CouRageJD) June 16, 2023
This changes all the dynamics for Kick as itโs still in its initial stages of growth as a full-fledged streaming platform. It would be interesting to see where this will be headed. The platform has already signed some major streamers and is getting ready to challenge Amazon-owned Twitch.